I recently took the bait and started the 30-day trial of Amazon’s Kindle Unlimited. I can sum up my initial opinion in one word: disappointed.
The specs for the service look impressive at first blush: 600,000 ebook titles available for $10 a month on any Kindle enabled device you use. The problem is that 595,000 of those titles are books most people will never read for a variety of reasons.
I grant that fact is little different from a library. Most of us pay for libraries whether or not we use them, and many of us haven’t set foot in a library in years. The difference is that Kindle Unlimited is a voluntary library filled with books I don’t want. Why would I pay for that.
My disappointment stems from the fact that I’ve looked for dozens of books I want to read, but none of them are available under Unlimited. I don’t blame the publishers or authors for that fact. They deserve to get paid for their work. Rather, I blame Amazon for rushing the service before it had enough deals to make the service more universally worth it.
Don’t get me wrong. Kindle Unlimited has promise. It could very easily develop into the very kind of “Netflix for books” Amazon has tried to sell it as. Unfortunately, right now, it’s more like a used video store filled with second-tier titles nobody wants to watch a second time. If Amazon wants to make money off this premise, it’s going to have to try a lot harder.